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    Senior Planning Executive

    £35,000
    • Client Side -
    • Permanent -
    • Greater London, Central London
    Do you have strong B2C or agency communications planning experience, working on integrated campaigns with digital media specialism? Read on!

    THE COMPANY
    Our client operates in over 20 countries and has a proven expertise in launching and managing coalition loyalty programs, delivering propriety loyalty services, creating value through loyalty analytics and driving innovation in the emerging digital, mobile and social communications spaces.

    THE ROLE
    As Senior Planning Executive, you will support the Marketing Strategy & Planning team in the delivery of the annual marketing plan, by planning and executing paid media activity, maximising performance to deliver core marketing objectives for this coalition loyalty programme.

    Your main duties will include:
    - Supporting the Head of Planning in building overarching campaign strategy, including creative development, audience definition, channel/media strategy, campaign budget and reporting requirements
    - Leading the delivery of paid media activity; managing audience, channel and format selection and creative asset production
    - Championing paid-media expertise, embracing new digital media trends and technologies driving technologies


    YOU
    To be able to apply for this role you must have:
    - Strong experience working in a communications planning role at a consumer focussed business or in an agency, working on multi-channel, integrated campaigns, with digital media specialism
    - Experience in programmatic, mobile display/in app and paid social and interpreting data to produce actionable recommendations for optimisation
    - Proven customer focus with ability to work collaboratively to deliver projects

    If this sounds like you, please apply NOW! All applications receive a response.
    • Discipline - campaign management, digital marketing, account / strategic planning
    • Sector - retail, consumer goods, fmcg
    • Posted - 11/08/2017
    • Ref - REB-090103

    Your Stopgap Consultant for this job is:

    Renee Bowden

    Consultant


    View bio

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