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ABC of marketing news - week ending January 13th 2016

Aldi's 'Everyday Amazing' campaign escaped an ASA ban following a complaint from the Save Our Seals Fund over salmon claims...

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Posted: 16 Jan 2017

Marketing Movers and Shakers - January 13 2017

Ambassador Theatre Group powered up their marketing department with AMV BBDO hires Hervé Hannequin and Oliver Clark as group customer officer and group marketing director respectively...

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Posted: 13 Jan 2017

Marketers prioritise data analysis over social media skills

Some 72% of marketers think data analysis is the most essential skill their organisations will need over the next two years, a study by international marketing technology brand BlueVenn posits...

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Posted: 12 Jan 2017

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MARKETING AND RECRUITMENT NEWS, VIEWS AND CAREER ADVICE - THE STOPGAP WAY

ABC of marketing news - week ending January 13th 2016

Aldi's 'Everyday Amazing' campaign escaped an ASA ban following a complaint from the Save Our Seals Fund over salmon claims. Asos, Nike and Airbnb are...

Posted 16 Jan 2017

Marketing Movers and Shakers - January 13 2017

Ambassador Theatre Group powered up their marketing department with AMV BBDO hires Hervé Hannequin and Oliver Clark as group customer officer and group marketing director respectively. Dentsu...

Posted 13 Jan 2017

Marketers prioritise data analysis over social media skills

Some 72% of marketers think data analysis is the most essential skill their organisations will need over the next two years, a study by international marketing technology brand BlueVenn posits. In a...

Posted 12 Jan 2017

Blog Alerts

5 steps to creating a healthy workplace

Want to make real, actionable changes to your workplace in 2017? No, we're not just talking about cutting costs or making staff work harder – if you want to see results, you'll need to evaluate...

Posted 11 Jan 2017

Reward millennials with experiences and food, research finds

Understanding millennials is the key to unlocking a successful workforce but for a generation that prefers experiences to cash, what's the best way to reward them? Iain Thomson, Director of Incentive...

Posted 10 Jan 2017

ABC of marketing news - week ending January 6th 2016

Adidas agreed partnerships with two Chinese sports stars for a new campaign intended to pave the way for a major retail expansion in the region. B&G Foods reimagined...

Posted 9 Jan 2017

Marketing Movers and Shakers - January 6 2017

Airbnb is on the hunt for a chief media officer. Amaze is set for the departure of three senior figures from the company, with its chief technology officer Matt Clarke, chief...

Posted 6 Jan 2017

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6 New Year work resolutions you should make today

With the start of a new year, you'll undoubtedly hear many discussing New Year's resolutions. Perhaps you're even planning on adopting the motto of "New year, new job". If so,...

Posted 5 Jan 2017

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